AI Insights · Timothy · January 2023
Top 5 Social Networking Apps on iOS in Switzerland Q4 2022
In Q4 2022, BeReal, WhatsApp Messenger, TikTok Now, Telegram Messenger, and Facebook showed varied performance in downloads, revenue, and active users on the iOS platform in Switzerland.
In the fourth quarter of 2022, the top five social networking apps on the iOS platform in Switzerland—BeReal: Photos & Friends Daily, WhatsApp Messenger, TikTok Now, Telegram Messenger, and Facebook—exhibited distinct trends in weekly downloads, revenue, and active user engagement.
BeReal: Photos & Friends Daily saw its weekly downloads fluctuate throughout the quarter, starting at around 20.2K and peaking at 22.2K in late October, before declining to approximately 10.7K by the end of December. The app maintained a strong base of weekly active users, growing from 144K to 203K over the same period.
WhatsApp Messenger experienced relatively stable weekly downloads, hovering between 5.8K and 11.4K. Its weekly active user count remained impressively high, with minor fluctuations, concluding the quarter at around 3.2M.
TikTok Now encountered a significant drop in weekly downloads, starting at 26.4K and declining steeply to 437 by the end of December. Similarly, its weekly active users decreased from 21.8K to 16.8K over the quarter.
Telegram Messenger showed a steady revenue increase, beginning at approximately $993 and peaking at $2.6K in the last week of December. Weekly downloads were relatively stable, fluctuating between 4.1K and 6.6K. Weekly active users saw a slight decline from 330K to 294K.
Lastly, Facebook displayed consistent revenue generation, starting at $3.2K and ending at $4.3K. Weekly downloads varied slightly, with a low of 2.9K and a high of 4.1K. Weekly active users remained robust, with minor fluctuations, ending the quarter at around 414K.
This data, sourced from Sensor Tower, provides a comprehensive overview of the performance of these top social networking apps. For more detailed insights, visit Sensor Tower.